"Every man is naturally an idolater. Our hearts turned from God in our first fall; and, ever since, the creature hath been our god. This is the grand sin of our nature. Every unregenerate man ascribes to the creature divine prerogatives, and allows it the highest room in his soul; or, if he is convinced of misery, he flies to it as his savior. Pleasure, profit and honor, are the natural man's trinity and his carnal self is these in unity. It was our first sin to aspire to be as gods and it is the greatest sin that is propagated in our nature from generation to generation.
When God should guide us, we guide ourselves; when he should be our Sovereign, we rule ourselves: the laws which he gives us, we find fault with, and would correct and, if we had the making of them, we would have made them otherwise. When we should study and love, trust and honor God, we study and love, trust and honor our carnal selves. Instead of God, we should have all men's eyes and dependence on us, and all men's thanks returned to us, and would gladly be the only men on earth extolled and admired by all. Thus we are naturally our own idols."
-Richard Baxter (The Saints Everlasting Rest)